30 experts to ignite the franchise at confab


More than 30 international and local experts will present new ideas that will help the local franchise industry recover from the lingering effects of the pandemic at the three-day Franchise Asia Philippines (FAPHL) 2021 virtual conference scheduled for September 21-23 .

Under the fitting theme of “Igniting the Recovery: The Future of Franchising,” the Philippine Franchise Association (PFA) seeks to spark the passion and dynamism of the Philippine franchise industry rather than just waiting on the sidelines and letting go. the pandemic dealt more crippling blows to the industry.

“We have brought together over 30 of the most sought-after industry experts and renowned leaders who will be presented in more than 20 highly dynamic and organized sessions, compressed into three full days from September 21 to 23,” said the president of the PFA, Richard V. Sanz. “We are convinced that the Philippine franchise industry is always heading for more opportunities … This is why we have pushed for the holding of Franchise Asia Philippines 2021.”

PFA President Sherill R. Quintana said the PFA leadership decided to adapt to the situation and find ways to serve the members, choosing not to tremble with fear and simply wait. the normality “.

“We have added exciting new session formats to ensure that the FAPHL 2021 Virtual Conference will unravel the barriers and complexities of endless disruption in the business landscape. Through stimulating content and stimulating discussions, the virtual conference will be able to unlock opportunities and provide exceptional learning, ”Quintana said.

The sessions and topics of the virtual conference are specially organized to help create a roadmap for the future of the franchise industry in the Philippines.

The main presentations which will be led by Secretary of Commerce and Industry Ramon Lopez and Secretary of Tourism Bernadette Romulo-Puyat will discuss relevant and timely content on the future of business, economy and updates from industry that could help everyone in this world of disruption.

The plenary sessions will feature the most influential speakers and renowned leaders such as Al Panlilio of the PLDT Group, Jos Ortega de Havas Ortega and international speakers from Canada and the United States – Matthew Haller of the International Franchise Association ( IFA USA), Brad Sugars of ActionCOACH (USA), Robert Locascio of LivePerson (USA), Dr. Ben Litalien, CFE of Franchise Well Consulting (USA), Dr. Rajagopal Raghunathan the author of the award-winning book “If You Are So smart, why are you not happy ”and Ira Bernard Teich from Groupe Teich (Canada).

The franchisee panel sessions will feature successful franchisors Michael Liew from MarryBrown (Malaysia), Minodh De Sylva from Island Tea Company (Philippines) and Ernie Koh from Commune Lifestyle Pte Ltd, (Singapore) and franchisees Cynthia A. Aliño from 7 -Eleven, Jess Nicdao from Jollibee, Chowking and Mang Inasal and Joana Marie De Jesus Valeriano from Nails Dot Glow where they will share and discuss their unique experiences, practical ideas and strategies on how they are going through these difficult times, rebound and stimulate resilience towards future growth.

The C-Suite Forum is the newest and most exciting session offered by Virtual Conferencing! This session is specially designed to cover area-based tracks about important business operations that take place in concurrent breakout sessions. This is the first time that PFA will do so. Attendees will be able to meet and exchange ideas with renowned C-level industry experts who will share their thought leadership, strategies and best practices. These sessions are moderated by equally experienced industry leaders, so open discussions will certainly have a stimulating exchange of ideas and sharing of valuable information.

NextGen franchise!

Of course, the FAPHL 2021 conference will not be complete without NextGen franchising! We’ll hear the final pitch from the top 3 NextGen finalists as these entrepreneurs showcase their highly franchisable brands and explain why they deserve to be the next 2021 NextGen franchise winner.

So don’t miss this opportunity to listen to the most wanted leaders as they selflessly share their perspectives and experiences.

Franchise Asia Philippines 2021 Virtual Conference and Exhibition is made possible by the strong support of BPI, PLDT Enterprise, InLife Insular Health Care as diamond partners; 7-Eleven, Seaoil Phils. Inc., Phoenix Petroleum, TGP Pharma as platinum partners; LT&G Credit Line Corp., Francorp as gold partners; Oryspa, Max’s Group, Megaworld, SM Supermalls as silver partners; Bibingkinitan !, Potato Corner, International Workplace Group, Ilaw Atbp, K2 Pharmacy, Jollibee, Pure Nectar, Shawarma Shack, Mister Donut, KFC, Tokyo Tokyo, Meralco, Araneta Center, Robinsons Malls, Vista Mall as bronze partners; Bench, CBRC Vice, Chowking, Greenwich, Living Water, Mang Inasal, Red Ribbon, Shakey’s, Wendy’s, UFranchise, Blooming Ventures, Coolaire Consolidated, Zoom Lab as event partners; Philippine Star, Business World, Manila Bulletin, Philippine Daily Inquirer, Business Mirror, Malaya Business Insight, Manila Times, Daily Tribune, Manila Standard, ABS CBN, Teleradyo, ANC as media partners; and Media Blitz Group as official public relations partner.


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