- BCCI will earn INR 48,390 crore from IPL media rights in the next cycle (2023 to 2027).
- The revenue will also give a huge boost to franchise revenue.
- According to a report, the revenues of the 10 franchises will increase by almost 100%.
In the IPL 2022, each of the 10 franchises would have earned Rs. 201.65 crores from media rights revenue. In IPL 2023, their revenue from media rights is expected to exceed INR 400 crore.
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The figure will continue to rise further. In 2025, the flow of funds from the same component is expected to approach Rs. 500 crores. In the last year of the next cycle (2027), media rights revenue is expected to exceed Rs. 550 crore figure.
In accordance with the agreement between BCCI and the franchises, 50% of media and sponsorship revenues are divided between the franchises.
Besides media and sponsorship revenue from the central IPL pool, franchises also earn money through their own sponsorship deals, ticket sales, etc. The BCCI earning a total of rupees. 48,390 crores from the new media rights deal, half of which will be allocated to the 10 IPL franchises.